What is digital printing?
Digital printing is broad
in its definition, but in general it is a printing process where all
electronic documents are transferred digitally from workstations directly
to the printer. Plate making is not part of the workflow as in conventional
offset printing, and that material cost has been eliminated.
What are some of the advantages of digital printing?
Cost effective - For small quantities or even larger quantities when measured by high response rates to highly targeted direct mail.
Accurate proofing - each sheet that comes off the printer
is exactly what will be printed.
Faster turn-around time - Fewer steps in the workflow
and accurate proofing speed up the process.
Print on demand - you no longer have to store brochures,
pamphlets or information. You can print what you need, when you need
it without having to store or recycle outdated material.
Personalization - adding personalized elements to your
projects increases reader response.
When should I choose Digital
Printing?
Small quantities - 1 to 500
Variable Data / Personalization
CALL US to brainstorm about your marketing challenges - we can guide you through all the possibilities!
Print-On-Demand, printing or reprinting when you need
it, consistent color from print to print, all these factors add to
the advantages of digital printing. |